The Benefits of The Nonprofit-Corporate Partnership

In today’s climate of heightened social activism, it is more important than ever for businesses to employ corporate social responsibility plans. By doing so, they not only support the important causes of the day, but raise the profile of their organizations. When businesses partner with nonprofits, big rewards are the outcome.

Given the recent hardships caused by COVID-19 and the calls for social justice, the timing is right for nonprofit-business partnerships to make impactful, enduring change. One of the companies already making a difference is Knorr, a food manufacturer, who has partnered with Vancouver based nonprofit, A Better Life Foundation. Together they launched Sharpen Up Virtual, a digital platform that helps deliver food to those in need, then educates those people on nutrition and food preparation.

By providing their expertise and resources, businesses not only enable nonprofits, but also build corporate growth. A study by McKinsey confirmed, businesses that issue corporate social responsibility reports increase their market growth, new product adoption, product innovation, as well as operational efficiency.

Businesses can contribute to social and environmental impact in many different ways, including reducing their carbon footprint; donating products, services, or money; employee matching programs; and engaging in employee volunteerism. By partnering with nonprofits, businesses can demonstrate their leadership by engaging with the causes at the forefront of change.

NEDDIE wants to help build these collaborations through its new platform. By offering tools to grow organizations as well as relationships, NEDDIE aims to contribute to social impact while bringing benefits for nonprofits, businesses, and donors. See how NEDDIE’s platform promotes collaborations that yield the greatest benefit for both nonprofits and businesses.

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